Journey of Online Classified Advertising - From Beginning to Date
By Mohit Maini
Classified ads are the small product and service advertisements in newspapers and other media. While online classified ads are gaining huge popularity, the newspaper classifieds still enjoy a loyal position among the people looking for jobs, properties, matrimonial alliances, used cars and much more.
Both the forms have their own pros and cons. While the online ads are free of cost and live all the time, the newspaper classifieds enjoy wide readability. Anyhow, let us take a short tour into the history and contemporary scenario of this type of advertising.
A Brief History
Have you ever though from where all this advertising started? To trace the origin let us look at the history of advertising in brief. Ages ago, dry leaves and stones were utilized for scribbling public notices or other information. Later, with more advancement, a lot many books with ads for properties were published in the seventieth century. Although the world's first newspaper was originated in 1690, the first classified ad got published in 1704 in the Boston News Letter. That's how classified advertising came into being and now even after centuries these ads still remain to be popular.
From the rawest content inscribed on the stones or leaves to the contemporary digital ads, the idea of communicating an offering or information to the audiences still remains the same
Online Classified Ads as the New Buzz!
With the world turning into a global village, everything is getting digitized. Just like all other information and sharing, the Internet caters to classified advertising. Many sites specialize in providing free space for such ads under all the various categories. You can post free classified ads on the sites for anything - jobs, vacancies, matrimonial, used stuff, property, cars, lost/found and much more.
Although web advertising has not replaced the newspaper classifieds but it has got some evident advantages like being free of cost. Moreover, Internet as the New Media has a wide reach and makes information available to millions, 24X7. So it's a great option for the businesses and other vendors with a limited advertising budget.
So if you have just set up a business or are looking for a buyer of your old car, you can place online classifieds on various free sites to reach the potential customers. You can also utilize the free space for posting matrimonial alliances, car pool, vacancy in your organization or job required etc. Your ad will be live as soon as it is reviewed by the administrator of the free classified ads website. With this option, you get to reach the target public in a short span without paying any charges. Great!
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